🔷The regulation, agreed with Member States in December 2023 during the Spanish Presidency of the Council and under the leadership of Carme Artigas, has been endorsed by MEPs with 523…
At 13:30h Adriana Piquet and Montse Ogalla made a small tribute to 8M. Each one explained how they work for the industry of the sector they represent. The APCP spot…
The last table of dialogue and presentation took place at 13.00h at noon. Through teachers at universities and students, we learned about the importance given to advertising films and what…
Within the context of 8M, International Women’s Day, we want to dive into all the extraordinary working women who, from the shadows, play key roles in the advertising film industry….
Belén Carrasco from Málaga Film Office presented the fourth presentation, which was in the hands of Pablo García Acón, Co-Founder and EP of the production company Roma and Javier Senovilla,…
The presentation “Kisses” began at 11:30 am, within the section dedicated to case studies of APCP producers. Because Victoria Piantini could not attend, there was a last minute change in…
The commission of audiovisual advertising production of which AEA (Spanish Association of Advertisers), ACT (Association of Transforming Creative Agencies) and APCP (Association of Advertising Film Producers) are part, has added…
This year marks the sixth edition of the Gerety Awards, the creative festival named in honor of Frances Gerety, the copywriter who in 1948 coined the slogan “A diamond is…
10:45 a.m. marked the beginning of the section dedicated to case studies of APCP production companies. Two member companies shared their most recent and innovative success stories. It was presented…
The first of the presentations of the VI Advertising Film Production Activities began at 10:00 am. This was “Virtual Production: Behind The Scenes” with David I. García, CEO of Magic…