About us

The Spanish Association of Advertising Film Producers and Post-Production Companies (APCP) brings together the main advertising production and post-production companies in the country, both those that shoot nationally and service, defending the economic and social interests of the sector and the economic and social interests of its members within the global framework of market needs.

We maintain active communication with the different agents in the sector: associations, clients, advertising agencies, production and post-production companies, artists, technicians and supply companies in the national and international audiovisual industry, as well as with the corresponding official bodies.

The APCP members have recognised professional experience in the creation of films for advertising, in any type of format (animation, VFX, branded content, documentaries, TikTok and YouTube, among others).

We are committed to sustainability in shooting, young talent, diversity, inclusion and gender equality.

To become our partner or if you need more information, please contact us:

Phone: +34 689 139 487

Email: apcp@apcp.es

Organizations

FOCCO “Forum of the Commercial Communication”.

CCC “Code of Commercial Conduct of the Advertising Spanish Sector”. Under the coordination of the Spanish Chapter of the IAA “International Advertising Association”

FOCCO and CCC are born on the initiative of the different associations in this country’s sector which share the vocation and the will to look for excellence in all aspects of this activity. The Code is born under consensus with the aim of bringing together the largest number of professionals dedicated to advertising and the development of this sector. APCP adheres to FOCCO and to CCC in January, 2008.

APCP has been part of the #ConcursosJustos platform since February 2025, aimed at promoting transparency and ethics in the selection processes in the advertising field. This initiative seeks to strengthen trust and respect between brands, agencies and production companies, fostering relationships based on professionalism and good practices. It is a path that APCP has been working on for years, promoting a healthier and more accessible industry, which focuses on transparency throughout the process of creating and executing a campaign.