On Wednesday 21st April, LatinSpots, presented its multimedia edition dedicated to Spain.
The magazine states – “In this new multimedia edition, we present interviews with leading professionals from the creative industry and the Spain Special, dedicated to the reality of one of the most active and prosperous creative markets, which is experiencing the harsh reality of a world in pandemic. With resilience, capacity to adapt and anticipate, and a lot of talent, it is starting to recover and is projecting better days in the short and medium term”.
It is packed with content on creativity, innovation, business, marketing and communication.
In the Producer Dossier section, Inés Segura – PRIMO‘s Executive Producer, was interviewed. PRIMO was the Best Ibero-American Production Company and the Best Spanish Production Company at El Ojo 2020. At the interview, Inés highlights the company’s most relevant works, made in pandemic, analyses the current situation of the audiovisual industry and reveals how they are shooting today in Spain, despite all the restrictions imposed by Covid-19.
In the Creative Dossier section, they interview Tomás Ostiglia, Executive Creative Director of LOLA MullenLowe; Emiliano González De Pietri, new CCO and Chief Integration Officer of McCann Spain, replacing Mónica Moro, and Mónica Moro herself, who talks about her departure from McCann and her future plans.
In the Agencies Dossier, the edition features the vision of the leaders of DDB Spain (José María Roca de Viñals), DAVID Madrid (Pancho Cassis) and McCann Worldgroup (Marina Specht Blum). The lessons learned from the pandemic, coping strategies and what the future holds are some of the topics discussed by these prominent and experienced industry professionals.
The companies in the Independent Agencies section are Delirio & Twain, by the duo Eva Santos and Mauricio Rocha; and CHINA by Rafa Antón.
The Advertisers Dossier features an interview with Bankinter‘s Marketing Director, Gonzalo Sáiz, who talks about the impact of the “Billetes” campaign, Best Latin Idea for the World of El Ojo 2020. Miguel Justribó, Chief Purpose Officer of Food Delivery Brands (Telepizza), completes the section with an interview in which he shares his deepest thoughts on this Change of Era.
Finally, in the Women’s Special, we highlight the interview with Rosina Belda, Executive Producer of Antiestático, who leaves a message for the new generations who want to develop in the field of creativity and communications.
Here you can see the digital magazine that will be available free of charge until 7th May, subject to registration. You can register here to see all the content until that date. (The content is in Spanish).