“I’m not racist, but…” event organised by the APCP to discuss race equality within the industry

By May 17, 2021 News No Comments

“I’m not a racist, but…” Is Spanish advertising in denial? A talk on racial equality within our industry.

This is the title of the panel discussion we are organising at the APCP for May 17th at 18:00h CEST. 

(It will be held in Spanish) Would you like to attend online and free of charge? Fill in this form, you will find the link to access Zoom there.

 

The event is sponsored by Makkers School, PARAM (Actors’ and Models’ Representative Agencies Platform) and Ralladura de Coco catering.

It will be held and broadcast online at  Makkers School.

  • Day: Monday 17 May 2021
  • Time: 18:00 (Spanish mainland time)
  • How: Online and free
  • Will be held in Spanish

Register here and we will send you the link as the date approaches.

Lucía-Asué Mbomío Rubio (Madrid, 1981) will be the speaker at the event. She holds a degree in Information Sciences (Universidad Complutense de Madrid), a diploma in Documentary Scriptwriting and Directing (Instituto de Cine de Madrid) and a Master’s degree in Development and International Aid (Instituto Complutense de Estudios Internacionales).‪

She has directed and scripted documentaries and has worked as a television reporter since 2005 on programmes such as “Madrid Directo”, “Españoles en el Mundo” and “El Método Gonzo”. She is currently a member of the staff of TVE1’s “Aquí la Tierra”.

For two years she has had a column in El País called “Barrionalismos” and, in addition to continuing to collaborate with that medium, she writes and/or makes video reports for Píkara Magazine, Vogue, Ctxt, Afroféminas, Negrxs or Mundo Negro, among others. 

She has published two books, “Hija del camino” and “Las que se atrevieron”, and has participated in three more, “Tranquilas. Historias para ir solas de noche”, “Metamba Miago. Relatos y saberes de mujeres afroespañolas” and “Cuadernos de Medusa. Volume III”.

In 2017 she gave a TedX talk entitled “Do races exist?”, that same year she was chosen by the blog Africa is not a country, of the newspaper El País, as one of the most outstanding African women and in 2020 she won the communication award of the APDHE (Association for Human Rights in Spain).

In 2020, the APCP is committed to creating a racial equality commission to discuss inclusion in our sector and work to create new ways forward. 

The 2020 VIII Commercial Film Workshop in Valladolid was a meeting where we all connected for the first time online, from different realities and parts of the world. Feeling close even though we were physically far away.

This purpose was born in them and, with this premise, we continue our journey by organising the round table discussion “I am not racist, but…” on May 17th at 18:00 (Spanish mainland time).

If you have ever heard or said “I’m not racist, but…” we invite you to attend this round table discussion to broaden your horizons and welcome different views on the fact of racial non-equality in the Spanish advertising industry.

 

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