APCP family, registrations for the XXIV edition of El Ojo de Iberoamérica are now open. The most important global meeting of regional creativity on the planet will take place on November 23rd, 24th and 25th, where INSPIRATION, MOTIVATION and ENCOUNTER will be combined once again along with the awards and recognition of the best professionals, companies and ideas from the region in a unique event, repeating the success of its 2020 online version, due to the context of the pandemic.
This time, El Ojo presents a new registration site, much more friendly, modern, dynamic and easy to navigate, where you can submit your best ideas with excellent discounts until August 27.
The XXIV edition of El Ojo de Iberoamérica, which will be held online, will have everything that made El Ojo the most important festival with a Latin perspective on the planet, repeating the enormous success of the 2020 edition, with its until then unpublished transmission format exclusively by streaming, for three days, with nine hours of broadcast per day.
This 2021, El Ojo once again organizes this global experience to reach all corners of the planet, fulfilling its mission as the most important meeting for training, celebration and recognition of the best ideas and Latin talent. We are going to meet again to enjoy the recognition of the best ideas and professionals, the training and inspiration, the debates, the red carpet, the regional and international content of the highest quality, the celebration of the winners – which could be you – but, fundamentally, the meeting, at a time when Latin creativity has been globally claiming its ability to overcome adversity, transforming this world crisis into great and new opportunities.
Contemplating the current context, El Ojo once again has special registration fees to support the industry in this delicate moment that we are living. In addition, to help optimize the budgets of each company, it offers the possibility of registering with the BOOK format. A BOOK is a package of pieces at a preferential price for the number of pieces registered and that will allow them to participate in the awards for Latin America and automatically from El Ojo + Mujeres and also the Award for the Best Country Idea from El Ojo Local. This year they launch two formats: STANDARD and the new PREMIUM.
– STANDARD BOOK: Individual pieces may participate in all the prizes available for 2021, except El Tercer Ojo. You can choose between 5 options: BOOK 5, BOOK 10, BOOK 15, BOOK 20 or BOOK 30 which correspond to 5, 10, 15, 20 or 30 pieces, respectively.
– PREMIUM BOOK: Individual pieces and campaigns may participate in all the available prizes for 2021 including El Tercer Ojo and you can choose between 4 options and for each one the number of individual pieces will be defined, such as campaigns or jobs for El Tercer Ojo. Book 10 includes: 8 individual pieces and 2 campaigns or The Third Eye, Book 15: 12 pieces and 3 campaigns or The Third Eye, Book 20: 16 pieces and 4 campaigns or The Third Eye and Book 30: 24 individual pieces and 6 campaigns or The Third Eye.
Companies that have made advance registrations and want to register more pieces and / or campaigns may join now that online registrations have already been opened.
For this year, the El Ojo Awards are: Film, Graphic, Radio, Public Road, Digital & Social, Media, Direct, Brand Experience & Activation, PR, Design, Sustainable, Sports, Content, The Third Eye, Innovation, Creative Data, Efficiency, Best Latin Idea for the World, Audiovisual Production, El Ojo Young Filmmakers, Audio & Sound Production, Graphic Production, and the special award El Ojo + Mujeres (Creative and Filmmakers) .All participating pieces also will help define the 2021 Local and Regional Performance Awards.
Registration will be open for agencies, producers, media agencies, advertisers and professionals in the region to submit their best ideas until August 27. You can make yours here.
To download the registration form, click here (available only in Spanish version). Don’t waste any more time! You have until August the 27th.
