LatinSpots presents its #167 edition, full of information and inspiration, with the best content on creativity, innovation, business, marketing and communication.
In this edition they present the Special Spain 2022: The year of creative and business resurgence? In this special dedicated to the creative and advertising industry in Spain you will find the analysis and reflection of the leaders of advertising, marketing and communication on the current context, the hope for the recovery of the industry for this year and how the way of advertising has been transformed from the pandemic and with the advancement of new technologies and digital acceleration. We also talked with them about new trends such as Metaverse, NFTs and E-Gaming and other new ways to connect with audiences and the impact of brands today in society and consumption. They also analyze the consequences of the war in Ukraine on the economy, the inflationary context, investment and consumption in Spain.
Among the interviews you can read the one with our director Adriana Piquet.
In the Events section, El Ojo de Iberoamérica announces the launch of the Early Registration for all companies wishing to participate with their best ideas and works for the 25th edition of the Festival, which this year returns to its in-person version from November 9 to 11 at the La Rural Convention Center in the City of Buenos Aires, and will once again be the space to meet face to face, embrace and inspire each other because great things are always born when we get together.
With this new edition, #167, with the views and reflections on the most current and relevant topics by the leaders of the Spanish and regional creative industry and with the accompanying Audiovisual Program -specially curated by our team with the best ideas from Latin talent-, we invite you to update, nourish yourselves with ideas and work together to reinvent ourselves to build a better industry and a better 2022.
In this new issue of the multimedia magazine, the cover is dedicated to David and points out that “The Best is Yet to Come”. It features Pancho Cassis and Fernando Musa talking about the opening of DAVID New York, the network’s sixth office, after two of the best years in the network’s history.
The interviews and conversations with Tomás Ostiglia from LOLA MullenLowe, Leandro Raposo from Sioux & Cyranos, Mónica Moro, Alejandro di Trolio from Cheil, Paco Cabrera from Dimensión, José María Roca from Viñals and Azahara Ramos, from DDB Spain, Eva Santos and Mauricio Rocha from Delirio & Twain, Toni Segarra, Paco Recuero from Burger King and Rafael Fernández de Alarcón from Telefónica, who will analyze in depth the new reality after two years of pandemic, the purposes of brands and the importance of differentiation and the generation of value for them.