Mujeres (Women) – Find out how this audiovisual project in honour of all women was made

By March 11, 2021 News 3 Comments

On March 8th 2021, International Working Women’s Day, we presented Mujeres (Women). An audiovisual project directed by Beatriz Abad, inspired by the poem “Mujeres” by Andrea Valbuena, in honour of all the women in the world.

If you haven’t seen it yet, here is the version with English subtitles:

Let us know that you like it by hitting the like button in YouTube!

The idea for this project came two weeks before March 8th from the production company Only 925. And we couldn’t resist!

We worked against the clock to make this tribute ready. It was created by and for all women around the globe throughout the years. Those of the past, those of today, those of your home, those from villages, cities and the world.

From the APCP we want to pay tribute to women in all fields who inspire with their talent every day. Their recognition has been  as a minority throughout history despite being a majority in both numbers and merit.

(Photograph by Anni Agnelli)

We got down to work! To create a team and to share the idea with possible suppliers and sponsors who wanted to take part in an altruistic way. And many joined in! A proof that in difficult times there is still room for good ideas and good objectives.

We started the search and the calls to actresses, journalists, singers, sportswomen, writers, TV presenters, teachers, professors, technicians, producers, sculptors, scientists, mothers, grandmothers, students, colleagues and professional friends who did not want to miss the appointment.

(Photograph by Anni Agnelli)

And we created a team:

Direction and Editing BEATRIZ ABAD, Executive Producer MARIA JESÚS HORCAJUELO, Director of Photography SANDRA FORMATGER, Art Director HELENA GEDEUVE.

Production Team: ADRIANA PIQUET, MACARENA MASSETTI, ANA SÁNCHEZ, FLOR R. VEIDEZ, LAURA MILLÁN, ALBA HERRERO, ALBA POLO, ANNI AGNELLI, ANDREA RODRÍGUEZ, BIEL ALTÉS, MARÍA BLANCO,

Assistant Director ALMUDENA SANTOS, Assistant Camera DIEGO PIEDRABUENA, Styling VIVI WERDUM & DAVID CRUZ, Make-up PERUCHA & BLANCA LAPORTA

(Photographs by Anni Agnelli)

And we found talent for the casting:

CARMEN GARCÍA, COLOMA FERNÁNDEZ-ARMERO, DALIA PÉREZ-ARMERO, DALIA PÉREZ, PALOMA COLMENA, SILVIA HERNÁNDEZ, ANA GARCÍA-LOZANO, ANJALI MAHTANI, ANA CERDEIRIÑA, SILVIA CABALLERO, ALEJANDRA MARTÍNEZ DE MIGUEL, BLANCA GARCÍA, MAME TIDA BARRO, MARÍA JOSÉ BORGE, CARMEN MORALES, YOLANDA FONT. LIDIA NEVADO, NOEMÍ SINOVAS, CATALINA SOPELANA, CAROLINA WECKNER, MALVA VELA, ANA RUÍZ, ALICIA ALEMÁN, YAN HUANG, ROLITA, ELIVAR CUADRUPANI, MELANY VEGA, MARIA LLAPART, RUTH GABRIEL.

(Photographs by Anni Agnelli)

And many gave us support:

Ayuntamiento de Madrid, Yanina Almeida, Alba Barneda, Daiana Berón, Sion Calderón, Valeria Ciurlandi, Mº Luz Chamizo, Sol de Jesús, Ecocentro, Luis Guridi, Elena Hortelano, Miranda Maltagliati, Irene Martínez, Soledad Padilla, Marisa Rodríguez, Sandra Rojas, Vanesa Ruiz-Larrea, Mónica Tadeo, Tay Sánchez y Loles Vives.

Sponsors: Aluzine, Cinevent, Deluxe, Blanauto, EPC, FYE, Geseme, Making of, Nieto Pretel, OEO, Ralladura de coco, Rolling, Zafarrancho. Agosto, Albiñana, Aproductions, CANADA, Fight Films, Garlic, Grayskull, Harry, La Cosa, Landia, Lee Films, Lobo Kane, Mamma Team, Mirinda, Only 925, Oxígeno, Primo, Pueblo, Seven Senses, Smile, Somos5, The Gang, The Production Club, Twentyfour Seven, Widescope

(Photograph by Anni Agnelli)
We shot on March 2-3th  in Madrid and the following days, including the weekend, were for post-production and preparation for all the details before the launch.
THANK YOU! To all of you who were involved in this project, many of whom accepted without hesitation when it was proposed to produce it in record time. Together we form a more plural and egalitarian industry.

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