A few weeks ago we informed you that the most awaited round table of the APCP together with the c de c was making a comeback: the second part of ‘Truth Hurts’.
Alejandro Falduti (Head of Production at David Madrid, will be moderating the interventions and as well as being in charge of taking the papers with the truths written in them out of the ballot box.
This year, the production side will be represented by Ángel Recio (Executive Producer in Lee Films), Inés Segura (Executive Producer in Primo) and Belén Gayán (Executive Producer and Co-Founder of Agosto).
The creative side will be represented by David Caballero (Creative General Director in Wunderman Thompson), Bitan Franco (Chief Creative Officer and Founder of MONO Madrid) and María Cerdán (Creative Director in &Rosas).
The dynamic of the conference will be the same as the previous years, extracting papers with truths written in them that will be taken out of a ballot box. The truths will be anonymously written to ensure that producers and creatives can share whatever they want without concerns. This way, participants will have the opportunity to talk about whatever they wish to unveil, comment, debate or improve with utmost honesty.