‘Gaga’, the track that J Balvin presented just a week ago together with Saiko, acts as a gateway to the aesthetics of the Colombian’s new album: “Rayo”, which will be released on 9 August. In this contemporary anthem we witness one of the genre’s favourite fusions: Saiko’s unmistakable sound intertwines with Balvin’s explosive energy, creating a melody that draws a new musical proposal.
Under the visionary direction of Jean Lafleur, and thanks to the meticulous production of Antiestático, the music video for ‘Gaga’ takes us to a hypnotic black and white universe. Every shadow and reflection pays homage to the concept of the Latin American artist’s imminent work. From the metallic vehicle to the symbolic lightning bolt, present throughout the piece, each element is used to weave a visual narrative throughout each frame.
The production of Antiestático is a choreography of precision and originality; a project that involves a team of visual artisans committed to excellence. This shoot not only celebrates the union of two musical titans, but also highlights Antiestático’s commitment to turning melodies into quality visual experiences that transcend the screen and connect with audiences globally.
Credits:
- Produced by: Antiestático
- Starring: J Balvin & Saiko
- DOP: Borja Llorens
- Commisioners: Patricia Garate & Marcos Fairweather
- Chief Executive Producer: Matías Dumont
- Executive Producer: Marcos Mariani
- Producer: Pilar García
- UK Producer/1st AD: Enrico Tessarin
- UK Co-Producer: Arnaldo Stafa
- UK Production Company: Aki Studio London
