Correos’ “Vive donde quieras” campaign has won the Grand Prize for Innovation in Business Development, this spot was produced by Harry and agency TBWA Spain.
Cruzcampo’s “Con mucho acento” won the Grand Prize for Innovation in Marketing, Communication and Use of Media, produced by Primo and the agencies Ogilvy, dentsu X and Nteam, and also received the Award for Innovation in Audiovisual Media, which includes TV, Digital Video, Outdoor Media with Video/Digital.
Congratulations to our production companies and all the other winners
The GENIO Awards are an initiative that was born 15 years ago from CMVocento and are a unique recognition in the industry aimed at advertisers, agencies and consultants who are committed to solving problems in a creative way, identifying the needs of their clients, and designing innovative ideas to offer useful products and services, relevant to society.