Always innovating and aligned to the current times, this time the renovation is on its naming: Club de Creatividad.
C de C, one of the most influential associations in the Spanish advertising sector, has announced a change of name to Club de Creatividad. This decision, the result of a process of reflection and consultation with members, responds to the need to adapt to the evolution of the industry and the growing diversity of professional profiles that make it up.
The initial proposal arose during last year’s edition of C-Day when Belén Coca, Creative Director and President of Más Mujeres Creativas, made reference to the fact that the name is implicitly related to gender and that this can be limiting.
Despite the name change, the entity maintains its essence and its commitment to its members, the defence of creativity and its role as an engine of transformation. In addition, the Creativity Club reaffirms its commitment to gender equality.
With this name change, the Club de Creatividad positions itself as an industry benchmark, opening its doors to a more diverse and inclusive community of creative professionals.
From the APCP we celebrate the initiative!
