Our dear sponsor K is for Knowledge has one goal and that is to turn this sector into a more sustainable industry.
We would like to review what 2021 has been like for them and send an inspiring message for 2022:
After an intensive year of talks and full of good intentions, K is for Knowledge would like to motivate producers to take action, to make a real environmental sustainability commitment, to introduce processes and actions that will reduce the carbon footprint of their projects. To carry out real actions to help to identify and reduce the negative impacts generated by each project.
From our team working closest to the filming teams, Waste Management On Set, will offer from 2022 in all Reports, the emissions generated by the energy consumption and transport, which together with waste, are the most significant impacts of an audiovisual production.
In 2021, in most of the projects we have achieved to recycle 75% of the waste generated during filming, 750Kg of each ton generated, preventing new exploitations and extractions of natural resources and raw materials, offering a possible reuse of materials and avoiding their sad end in a landfill, promote new economic concepts, jobs and develop a new ethic, increasing responsibility for the environment and the awareness that is so necessary for the sustainable development of our businesses and our future generations, who have the same right to enjoy this incredible profession as we do.
With our friends from Green The Bid in the USA who continue to promote good environmental practices around the world and without any lucrative purpose, we encourage you to follow the APCP guidelines, to start this 2022 with little steps and actions that together we will turn into great advances transforming this industry into one of the most sustainable and environmentally responsible. , giving more quality indicators to our industry and giving more value to our companies, at national and international level.
We can be proud of the way we have reduced the Covid 19 problem during this 2021 in all the shootings, but now it is time to take up another challenge for the following years, the challenge of sustainability.
2022 will be a year full of workshops, trainings, new services, and companies like K is for Knowledge will help you to meet new sustainability objectives and at the same time invite you to be part of the solution, to participate in an active way in these new processes, to produce in a sustainable way is everyone’s business, technicians, suppliers, production companies, agencies and advertisers.
