From THE ACT to Microsalón AEC, including the latest from Gerety Awards and the TOP 5 Excellence from IPMARK: four gatherings that invite you to think, learn, and anticipate where the industry is moving.
- THE ACT: a conference to rethink the value of creativity in the sector. The ACT will celebrate THE ACT next December 18th, a meeting that brings to the table an essential debate for the entire industry: how to value, argue for, and remunerate creativity fairly. The conference, which will take place at the Fundación Francisco Giner de los Ríos, will bring together key voices from the sector to analyze the current context, share data on remuneration models, and explore real cases of transformation in other industries. The session will conclude with an open roundtable and a Christmas cocktail. From the APCP, we encourage you to attend and extend the invitation to agencies and clients. Registration available here.
- Microsalón AEC 2025 opens its free registration. The Spanish Association of Directors of Photography (AEC) has opened registration for the VIII edition of Microsalón AEC, which will take place on December 12th and 13th at La Nave Madrid. It is one of the most relevant gatherings for those who work —or are training— in the field of cinematography, with a program that includes talks, roundtables, conferences, and a large exhibition space where more than 40 companies will present technical novelties and professional equipment. In addition to being able to test material first-hand, attendees can connect with professionals, schools, and companies in the sector in an environment designed for constant exchange and updating. Registration is free and will be open until December 12th or until full capacity is reached. Register here
- Gerety Awards has announced the launch of Moments Cut in Paris, a new category that will reward campaigns capable of reacting instinctively and capturing culture in real time, highlighting agile, authentic, and relevant ideas that convert an instant into a lasting connection with the audience. Along with this novelty, the festival presented its Gerety Grand Jury 2026, made up of creative leaders from brands and media around the world, reaffirming its commitment to a powerful and diverse perspective. Registration for the 2026 edition will open on January 5th, and all information is already available at geretyawards.com
- The TOP 5 Excellence – Marketing Strategies awards ceremony, organized by IPMARK to recognize the year’s most brilliant, effective, relevant, and disruptive initiatives, will be held on January 21, 2026. During the event, the five best marketing strategies of 2025, selected from all received applications, will be presented live. Registration will be open from November 7th to 25th, 2025, and all strategies submitted on time will be published in the print and online edition of IPMARK in December. Those presented after November 28th will appear exclusively in the digital edition. An essential event for those who want to know first-hand the cases that are shaping the evolution of business and commercial communication. More information on their website.
