A. 23 May C de c announces new fee for professional members over 65 years old
The c de c has introduced a new fee for professional members over the age of 65. With this initiative, they want to reaffirm the club’s commitment to a more inclusive professional environment, where the experience and talent of the over-65s are recognised and valued, with a commitment to a future where creativity is ageless.
Furthermore, with this initiative, which comes from the hand of Presidentex and has the support of SixtyForty – the platform that fights ageism in our sector – we value the contribution of senior creatives in the advertising industry, thanking and recognising those professionals who, after decades of enormous contribution and dedication in the sector, have forged a richer and more diverse industry with their criteria and seniority.
The new annual membership fee for professional members over the age of 65 is €100, maintaining the same benefits and advantages as before. Including, of course, the option to be elected each year as a member of the jury of the National Creativity Awards through voting by professional members.
This fee for members over 65 years of age is effective as of today. All members who reach this age are already benefiting from it. If you are not yet a member of the c de c and you want to see all the advantages and the modalities they have, here you have the information.
You can see the complete news about this new +65 membership fee by clicking here.
B. 30-31 May Less than a week to go until El Sol: Still not familiar with the programme?
El Sol, Ibero-American Advertising Communication Festival, celebrates its 38th edition with an incredible programme full of conferences and screenings. Malaga is looking forward to another year of one of the most awaited advertising events. The programme will be a unique experience, where ideas and talent will be shared on the 30th and 31st of May.
30th May
10:00: Screening Bobina de Paraguay and Festival De Antigua (Guatemala)
10:30: Screening Bobina from Portugal
11:15: Screening Bobina El Diente (Argentina)
12:15: Screening Short List Film
16:45: ‘Artificial Intelligence + Human Creativity’ – Freepik. Speakers:
Pablo Escobedo – Specialist in AI applied to text and content creation.
Adam Colyer – Cofounder and Creative Director of Giant Cookie and member of the AI collective Caramba!
Cristóbal Oviedo – Creative Director of Freepik
Moderator: Natalia Marín – Editor in Chief of Reason Why
17:30: ‘The idea is half. The case is everything’.
John Raúl Forero – President & CCO of DDB Colombia
18:00: Advertisers’ Table – “Courage is transformative”. Speakers:
Olivia Calafat – Marketing Director of Wallapop
Úrsula Mejía – Marketing Director of DIAGEO
Lisardo Morán – Managing Director of Tourism and Sport of Andalusia
Moderator: Jose Luis Arbeo – Senior Advisor
31st May
10:15: Clio Awards screening
10:30: Screening Bobina de Mexico
11:00: Screening Bobina Festival Cúspide (Puerto Rico)
11:30: ‘Ethics and Creativity: Reflections on the Use of AI’ + Documentary Thing Girl. Speakers:
Luis Movilla – Director of Branded Content & Experience at BE A LION and Director of the VIA Project.
Carmen Vivero – Professor of Commercial Law at the University of Malaga
12:00: ‘Culture and entertainment’.
Manuel Román – Senior Marketing Director of Netflix for Spain and Portugal
12:30: ‘What I wish I had known before opening an agency’.
José Mollá – CEO & CCO of PLURAL* Doers Hub.
13:00: ‘Doing the impossible’.
Gastón Bigio – Founder of GUT
18:30: Awards ceremony. Cervantes Theatre
23:00: Party at the Baños del Carmen.
All about El Sol: https://elsolfestival.com/
C. 4-6 June AICP presents ‘The Journey’
May ‘The Journey’ take you to AICP Week 2024! Enjoy this epic short film about one man’s lifelong journey to turn cheesy bread into art. Then join AICP Week 2024 from 4-6 June in New York City.
Click here for the full AICP Week programme.
Click here for registration options.
Click here to see the speakers and presenters appearing at AICP Week 2024.
Full schedule, registration options and more information at aicp.com.
D. 15 – 17 October Inspirational’24: Harold and Zissou in the online jury!
IAB Spain’s Inspirational’24, to be held in Madrid from 15 to 17 October, has announced its Online Jury, made up of 31 prestigious professionals representing various disciplines within the Spanish marketing, advertising and digital communication industry. Its task will be to reward works that stand out for their creative and disruptive value, becoming a reference for agencies, advertisers and the sector in general. The Grand Jury, made up of 21 members, will decide the winners of the Gold, Silver and Bronze awards in each category.
We would like to highlight that both Iván Franco (Founder & Producer at Zissou) and Miguel Escribano (Executive Producer at Harold Entertainment) are members of this year’s online jury.
Entry Deadline and Categories: The entry period will be open until 16 September at 23:59h on the website. The Online Jury will evaluate the entries until the shortlist is published on 3 October. The Awards Gala will take place on October 17th. The entry fee per piece and category is €190 (VAT not included) until 19 July 2024. After that date, it will be €230 (VAT not included). Participating pieces must be projects exhibited between September 2023 and September 2024. There are 19 categories, including four new ones this year:
- Best Creative Use of Artificial Intelligence
- Corporate Purpose and Social Impact for NGOs and Foundations
- International category
- Territory & Brand Building Category
Inspirational’24 will be held in a hybrid format, with conferences in person and broadcast via streaming from the Círculo de Bellas Artes in Madrid on 15 and 16 October. The evening lectures will be virtual. The event will include diverse topics such as Content & Connected Media, AI & Data, Digital Business, Entertainment & Gaming, Next & Innovation, and Retail Media & Ecommerce. The Awards Gala will take place on 17 October at the Círculo de Bellas Artes in Madrid, with live streaming on IAB Spain’s YouTube channel. The gala will count with the collaboration of several industry associations and will culminate with a cocktail and closing party.
Inspirational’24 is supported by sponsors such as Adevinta, adjinn, Be a Lion, Google, GroupM, IAS, Illumin, NewixMedia, Ogury, PubMatic and Uber.
