Banco Sabadell launches the challenge for the new edition of Young Creatives, inviting emerging talent to connect the brand with the essence of Madrid.
Creativity is not just a spark; it is a muscle that needs real challenges to grow stronger. With this philosophy, a new edition of Young Creatives kicks off—the category of the National Creativity Awards that acts as a bridge between upcoming talent and the established industry.
This time, the challenge comes from Banco Sabadell, proposing an exercise in cultural sensitivity: emotionally connecting with Madrid through an activation linked to San Isidro. It is an invitation for the new generations to prove that tradition and strategic vision can coexist within a brilliant idea.
Registration is open from January 27th to February 26th for everyone born from 1998 onwards. Participating is more than just competing for an award; it is the chance to be part of the XXVII Spanish Creativity Yearbook and to present the work on the stage of Día C 2026 at the Kursaal (Donostia). Ultimately, investing in tomorrow’s vision is the only way to ensure our industry’s narrative remains relevant.

