At 13:30h Adriana Piquet and Montse Ogalla made a small tribute to 8M. Each one explained how they work for the industry of the sector they represent. The APCP spot “Mujeres“(Women) was projected.
Adriana made special mention of Montse, who was present and has been very involved in the 8M initiative. Montse said that “women are just as professional as our colleagues” and that it is necessary to continue working to achieve equality in the advertising sector.
After the screening of the spot, Adriana took the floor to thank the sponsors and collaborators for their invaluable support in making the event possible. She acknowledged that without their collaboration, the celebration would not have been possible. She also wanted to emphasize that thanks to the work of APCP, a positive change is being achieved in the advertising film industry.