a. APCP at Eficacia Awards The Eficacia Awards Gala 2023 will be held next Thursday 26 October at the Teatro Real in Madrid. This week the 133 finalists of this…
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Maxi Itzkoff, CEO and Co-Founder of Slap Global, commented in this talk sponsored by the production company Primo with his agency’s manifesto. Created during the pandemic, in August 2020, and…
After finishing with Maxi Itzkoff, the first dialogue table of the XI Jornadas began with Manuel García, Producer of Only 925, as moderator. The participants were: Félix Bergés, President of…
As part of the 11th Advertising Film Production Conference, the 6th edition of the Awards was held today at the Centro del Carmen de Cultura Contemporánea (CCCC), from 19:30 to…
The last round table discussion and presentation took place at 13:15 noon. Toni Moreno, Executive Producer and Partner of Agosto, and Miguel Ángel Fernández-Belando, Producer of Agosto, closed the 11th…
After the round table discussion, J&B’s “Orgullo de pueblo” and the agency El Ruso de Rocky took place. Guillermo Arce, Executive Producer of La Joya, talked about how the brand…
At 12:00, a round table discussion took place on International Service is possible in Spain. The participants were: Juan Cano Trujillo “Nono”, CEO and Executive Producer of Sur Film; Bea…
AI is a booming topic today, which is why The Magic of the Impossible – What do we know about AI? was the next round table discussion. In this case,…
From 10:45 to 11:05, Félix Muñoz, independent marketing and communication consultant, was in charge of the presentation Generative AI: rethinking the way of doing and valuing advertising production, which was…
This roundtable is a classic APCP event that brings together creatives and producers to talk face-to-face about industry issues that don’t normally come to light. Who were the participants in…
