The APCP will be present through CUTE at the first edition of the film and advertising festival
The first edition of the Publificcion film and advertising festival is coming, and the Association of Advertising Film Producers will be present through CUTE. The festival proposes a creative space and a new vision of the audiovisual sector according to the way of consuming content nowadays.
In this sense, CUTE will participate in one of its presentations, being an effervescent creative production company, member of the APCP, with a large team of professionals that promotes the creation of advertising and artistic films.
This first edition of Publificcion, a film and advertising festival that will take place from 22nd to 24th November at the Casa Cultural El Campello, seeks to celebrate the union between two worlds from an artistic and cinematographic perspective. It faithfully argues that brands, by creating quality content capable of inspiring and moving, can take advantage of the new audiovisual ecosystem to connect authentically with their audience. The way we consume content has evolved towards a more personalised and digital model. The rise of streaming and targeted advertising has put the power of choice in the hands of audiences, who now demand more relevant and authentic content. Stimulating and promoting creativity from an innovative perspective, adapting to the new needs of the audience is the aim of this new festival, where there will be activities that will reinforce these concepts, such as round tables, masterclasses, excursions, and more.
Access to the complete information on the following link
