The return to routine has arrived, and at APCP, we are more than ready to face this new year with even greater strength.
The Association of Advertising Film Production and Post-production Companies begins a new season full of activity, with a focus on continuing to promote and consolidate the value of production in the audiovisual sector.
One of the main focuses of this quarter will be the organization of the XIII Advertising Film Production and Post-production Conference, an event that has already become an essential date for production companies, creatives, advertisers, institutions, and other professionals in the sector; and which each year reinforces the visibility, innovation, and excellence of our industry.
In parallel, the Association is making progress in dialogue spaces key to the present and future of advertising in our country. Thus, the working group for the Artist’s Statute is resumed, and next week meetings with technical unions will begin, and the AI working group with the artist sector also continues to develop, an essential forum to address the challenges and opportunities that this technology poses.
Another of the Association’s commitments focuses on reinforcing the value of quality standards. For this reason, it regularly holds meetings, gatherings, and working breakfasts to highlight the AENOR seal, which certifies the good work and excellence of the associated production companies. In addition, in the coming months, various scoutings will be launched in different autonomous communities, with the aim of continuing to connect talent, territories, and opportunities.
APCP continues to work with determination to ensure that advertising film production in Spain is a driving force for creativity, professionalism, and innovation.
